Marketing & International Business
Pass in 10+2 or equivalent from a recognised board
About the Program
The BBA with Marketing & International Business specialization equips students with strong foundations in marketing strategies, global trade, and cross-cultural business practices. It prepares graduates for dynamic careers in corporate environments and international markets where a blend of marketing acumen and global business insight is essential.
Program Highlights
- Specialised curriculum in global marketing and trade
- Cross-cultural communication and negotiation skills
- International trade laws and export-import management
- Live industry projects with corporate partners
- Internship opportunities with MNCs and export firms
- Preparation for MBA (International Business / Marketing)
Subjects Covered
Principles of Marketing, Consumer Behaviour, International Trade, Export-Import Management, Global Marketing Strategies, Cross-Cultural Management, Brand Management, Digital Marketing, International Business Law, Foreign Exchange Management.
Career Opportunities
Why Choose BCWCC?
👩🏫 Expert Faculty
Experienced professors with deep subject knowledge and research background.
🔬 Modern Labs
State-of-the-art laboratories and computing facilities for practical learning.
📖 Rich Library
35,000+ books, 150+ journals, and comprehensive digital resources.
💼 Placement Support
Dedicated placement cell with campus recruitment drives and career guidance.
Ready to Apply?
Admissions are open for 2026–27. Apply online now or contact our admission office.